Diploma in Front Office (DFM)

Front office management refers to the supervision and management of the front desk, reception and other customer-facing areas in a hospitality establishment, such as a hotel, resort, or restaurant. The main responsibilities of front office management include supervising and training front desk staff, handling customer inquiries and complaints, managing room assignments and reservations, and maintaining the appearance and cleanliness of public areas. The goal of front office management is to ensure efficient and friendly service for guests, and to create a positive impression of the establishment. Additionally, front office managers may also be responsible for managing budgets, implementing marketing strategies, and developing and maintaining relationships with suppliers, partners and other stakeholders. Effective front office management is essential for the success of a hospitality establishment, as it sets the tone for the guest experience and can have a significant impact on customer satisfaction and loyalty.